The business environment has been quite volatile since the financial crash of 2008. Strategic thinking is an area of focus for senior managers to navigate a way forward for their businesses, despite the challenges they face in the current market. The benefit of strategic thinking is clear – competitive advantage. For most business managers, the first reaction is to deal with what’s directly in front of us (in our

  Did you know that almost one in seven people in the UK are self-employed?   You might also classify self-employment as “freelance work”. UK research suggests that 30% of those who work in the media call themselves “freelance”.   Research by Skills Development Scotland noted that the creative sector is dominated by sole traders, micro and small businesses. Approximately 13,500 businesses employ 0 to 49 employees and accounted for

  Customer retention and cross-selling is important in any industry, yet it’s frequently overlooked. Here are a few tips to help you to cross-sell more products and services to your existing customers.   The cross-sell   Amazon.com attributes up to 35% of its revenue to cross-selling. When purchasing you will see both the “frequently bought together” and “customers who bought this item also bought” sections, promoting related products. The key